Privacy Policy

Effective date: December 26th 2026

People That Build is serious about protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use our website, products, communities, subscriptions, and services (collectively, the “Service”).

Welcome to People That Build (“we,” “us,” or “our”). This website is owned and operated by Let’sGoLive, LLC, located at 141 Canal Street, Nashua, NH 03064.

By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy. Unless otherwise defined here, terms used in this Privacy Policy have the same meanings as in our Terms & Conditions.


Definitions

Service
The People That Build website(s), products, programs, communities, and related services operated by Let’sGoLive, LLC.

Personal Data
Information that identifies or can reasonably be used to identify an individual (directly or indirectly).

Usage Data
Information collected automatically from your interaction with the Service (for example, pages viewed and time spent).

Cookies
Small data files stored on your device to enable core functionality and improve your experience.

Data Controller
Let’sGoLive, LLC is the Data Controller for Personal Data collected under this Privacy Policy.

Service Providers / Data Processors
Third parties who process data on our behalf to help operate, analyze, and improve the Service.


Information We Collect and Use

We collect several different types of information for various purposes to provide and improve the Service.

1) Personal Data You Provide

While using the Service, we may ask you to provide certain information, including but not limited to:

  • First and last name

  • Email address

  • Phone number (if provided)

  • Business name and/or role (if provided)

  • Billing address and transaction details (handled via payment processors)

  • Any information you submit through forms, surveys, community posts, comments, uploads, support requests, or onboarding flows

  • Any information you provide through email, chat, or other communications with us

2) Usage Data (Collected Automatically)

We may collect information about how the Service is accessed and used, including:

  • IP address

  • Browser type and version

  • Device identifiers

  • Pages visited and time/date of visits

  • Time spent on pages

  • Referring URLs

  • Diagnostic and performance data

3) Cookies and Tracking Technologies

We use cookies and similar technologies (such as pixels and tags) to operate and improve the Service.

Examples of cookies we may use:

  • Session Cookies (to operate the Service)

  • Preference Cookies (to remember settings)

  • Security Cookies (to protect accounts and prevent abuse)

You can instruct your browser to refuse cookies or indicate when a cookie is being sent. If you disable cookies, some parts of the Service may not function properly.


How We Use Your Data

We use collected data for purposes including:

  • To provide and maintain the Service

  • To create and administer your account

  • To deliver purchased products, subscriptions, and community access

  • To provide customer support

  • To send administrative messages (billing, account, security, and policy updates)

  • To send newsletters, marketing, or promotional messages (you can opt out at any time)

  • To monitor usage and improve performance, reliability, and user experience

  • To detect, prevent, and address technical issues, fraud, or misuse


AI and Automated Systems

AI-Enabled Features

People That Build may use artificial intelligence, machine learning, and automated systems to:

  • Provide educational tools, workflows, and guided experiences

  • Generate drafts, suggestions, or outputs within the Service

  • Improve personalization, recommendations, and user experience

  • Provide support through automated assistance (for example, chat tools or triage systems)

  • Analyze usage patterns to improve our products, content, and systems

Data Use for AI Improvement

You acknowledge that we may use certain account data, usage patterns, and interactions with the Service to improve our internal systems and offerings, including AI-enabled features.

We use this information to:

  • Improve service delivery and personalization

  • Optimize content, tools, and user experience

  • Develop new features and offerings

Important: AI-generated outputs are provided “as-is” and may contain errors. You are responsible for reviewing and validating outputs before using them in your business or operations.


Marketing Communications

We may use your Personal Data to contact you with newsletters, updates, offers, and other information that may be of interest.

You can opt out at any time by:

  • Using the unsubscribe link in our emails, or

  • Contacting us using the information in the “Contact Us” section below


Legal Bases for Processing (GDPR)

If you are located in the European Economic Area (EEA) or UK, we process Personal Data under one or more of the following legal bases:

  • Contract: to deliver the Service you requested

  • Consent: where you have given permission (for example, marketing emails)

  • Legitimate Interests: to operate, improve, and secure the Service

  • Legal Obligation: to comply with applicable laws


Retention of Data

We retain Personal Data only as long as necessary for the purposes described in this Privacy Policy, including:

  • Providing the Service

  • Maintaining business records

  • Complying with legal obligations

  • Resolving disputes

  • Enforcing agreements

Usage Data is generally retained for a shorter period, unless needed for security, fraud prevention, or service improvement.


Transfer of Data

Your information, including Personal Data, may be transferred to and maintained on servers located outside your state, province, or country.

If you are located outside the United States, you acknowledge that your data may be transferred to and processed in the United States, where data protection laws may differ from those in your jurisdiction.


Disclosure of Data

We may disclose your data in the following circumstances:

1) Service Providers

We may share Personal Data with trusted third-party Service Providers who help us operate the Service (such as hosting, analytics, customer support tools, email delivery, community platform providers, and payment processing).

These providers are authorized to use your Personal Data only as necessary to provide services to us and are obligated to protect it.

2) Business Transfers

If we are involved in a merger, acquisition, restructuring, or asset sale, your Personal Data may be transferred as part of that transaction. We will provide notice if your data becomes subject to a different privacy policy.

3) Legal Requirements

We may disclose Personal Data if required to do so by law or if we believe disclosure is necessary to:

  • Comply with a legal obligation

  • Protect and defend our rights or property

  • Prevent or investigate wrongdoing

  • Protect the safety of users or the public

  • Protect against legal liability


Security of Data

We take commercially reasonable measures to protect your Personal Data, but no method of transmission or storage is 100% secure. We cannot guarantee absolute security.


Do Not Track Signals

Some browsers offer “Do Not Track” (DNT) settings. We do not currently respond to DNT signals in a standardized way.


Your Privacy Rights

GDPR (EEA/UK Users)

You may have the right to:

  • Access your Personal Data

  • Correct inaccurate data

  • Request deletion

  • Restrict processing

  • Object to processing

  • Data portability

  • Withdraw consent (where processing is based on consent)

We may request identity verification before fulfilling requests.

US State Privacy Rights (Including California)

Depending on where you live, you may have rights to:

  • Request access to Personal Data we hold about you

  • Request deletion (with certain exceptions)

  • Correct inaccurate Personal Data

  • Opt out of certain data sharing or targeted advertising (where applicable)

We do not sell Personal Data in the traditional sense. If we engage in advertising practices that qualify as “targeted advertising” under certain state laws, we will provide appropriate opt-out mechanisms.


Children’s Privacy

The Service is not intended for individuals under 18. We do not knowingly collect Personal Data from children. If you believe a child has provided us Personal Data, contact us and we will take steps to delete it.


Links to Other Sites

Our Service may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated policy on this page and update the effective date above. Continued use of the Service after changes become effective constitutes acceptance of the updated policy.


Contact Us

If you would like to access, correct, amend, or delete Personal Data we have about you, or if you have questions about this Privacy Policy, contact us:

People That Build
Let’sGoLive, LLC
141 Canal Street
Nashua, NH 03064
Email: [email protected]

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